Comet - Creating 'living rooms' to appreciate products in.
Retail consultancy, identity, retail design and project management
Comet Group plc, the UK’s strongest retailer of large format TVs, saw a gap in the Home Cinema system market in the UK. We helped them define, design and deliver a unique in-store proposition to rival the competition, naming (and extending) the concept and designing the identity, point of sale, and all aspects of the space.