A better representation for a successful business.
Proposition development, identity, collateral and guideline design.
Edwards Motors,have launched a new identity, based on the business' particular position as a destination - literally standing apart from the competition - a new proposition 'With you all the way' and particular familial values. The identity is supported with a Handbook setting out the story, the pillars of the identity elements, technical specifications for reproduction and guidelines for the development of printed materials, marketing communications, signage and press advertising.