Roll-out / Guardian - Brand guardianship for brands.

Many property developers and landlords have multi franchised operations and ensuring these are delivered to a consistent quality demands a specific set of skills.

Often the brands these developments represent demand specific layout or facility design requirements, not to mention materials and equipment. Making sure you meet those criteria means understanding and can deliver both localisation and continuity.

Meda are currently Brand Guardians for Volvo Car UK and have been appointed previously for this role with Lexus Europe, Infiniti Europe and Kia Cars UK.

Key skills:

Localise
Ensuring brand schemes can be scaled for local market conditions without compromise.
Consistent
Deliver the brand concept across multi sites.
Control
Ensure standards are always maintained across extended timescales.

For more information and a full case study, please drop Richard Atkinson an email.


Meda International Ltd.
© Meda

+44 (0) 1235 44 85 80
richarda@experiencemeda.com
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